»I ́m Sexy And I Know It«
2014
print

Opis

This work can be understood as a critically ironic, almost fantastic answer to standardized, pre-formed, and inflationary ideals of beauty, especially determined by the advertising industry. The anatomy is no longer determined but it can be manipulated with different practices. The body becomes a space of exchanging identities. The shaped bodies shows the management of the society, whose efficacy lays precisely in the ability of power to shape the subject. Mass media incites visual pleasure and codifies its effects as pleasures of voyeurism, fetishism, idealization, and identification.